One of the most important pre-war furriers in Paris, Fourrures Max, presented black Persian lamb coats with collars and cuffs of wild mink. Maggy Rouff preferred blue mink. The Italian fashion-house, Rivella, produced the first black monkey-fur jacket with a neckline of white ermine - one of the most daring combinations seen up to this time. The important point became bringing different materials together in one creation.
Fashion-houses quickly realized that the best results could only be gotten through expert translation of their designs by leading furriers. Since the handling of these materials was so different, designers had to take-on specialized staff to learn the technique of fur garment production.
Thus began the era in which great fortune was made in the fur industry.
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